Month: December 2018

Different Forms of Advertising for Adelaide Wedding Photographers

Adelaide wedding photographersIn photography, you cannot rely on love to fetch you customers. Your business might end up going under. That is why, it is advisable that all Adelaide Wedding Photographers take a Business on Marketing Course to help them gain a better understanding in ways they can improve the chances of the success of their businesses.

For this article, we will be covering the issue of advertising for a wedding photographer.

As a photographer, one thing you need to make sure of is that you are constantly visible to the general public. Visibility is the only thing that can assure that individuals are aware of your existence and it also increases the likelihood of your services being patronized. This is where advertising comes in.

Advertising is all about bringing something to the attention of the general public. In the case of wedding photography, it is about ensuring that you are more popular than your closet rival. Advertising can make or break a business especially if it is not done the right way.

Below, we have listed out some of the ways you can improve your visibility in your niche:

  • Social Media

This is the digital age. Facebook has the largest population in the world of over 2 billion people surpassing China’s 1 billion. With a large market place such as Facebook, there are no excuses why your services are not being advertised on social media.

Apart from Facebook, there are also other social media platforms such as Twitter, Instagram, LinkedIn, YouTube etc. These platforms have a lot of visitors in a single day and if your services are made known to these visitors, you help improve the visibility of your brand to the outside world. There is also the fact that these platforms have different types of advertising options which you can take advantage of.

  • Website

For Adelaide Wedding Photographers, it is important that you own a website that not only has your portfolio on it but also your contact information. Owning a website helps you rank on Google Search Engines. Google is one of the most popular search engines with over 1000 queries being typed per second

When a query is made on the engine for wedding photographers in Adelaide, you want to ensure that you are part of the top rankings. However, you might need the help of an expert SEO engineer .

  • Word of Mouth

In word of mouth, we have two people involved:

  • Family and Friends: your family members and friends are people you interact with in a regular therefore, you should make them your allies. You cannot own a business yet fail to get them to help you with a little bit of advertising. Most times, family members and friends are your first clients and your customer base spins off from them as they recommend you to other people they know.
  • Clients: previous clients who have worked with you and are satisfied by your services should also become your advertisers. But, this will only be possible if you delivered a service worth remembering.

There are other forms of advertising available for Adelaide wedding photographers which https://panacheweddings.com.au makes you of but were not covered above.

Customer Service Qualities a Wedding Photographer Andover Should Have

wedding photographer AndoverPhotography, like every other profession or business involves meeting clients almost on daily basis and the tendency to keep getting more clients solely rests on 95% of how the previous ones were treated in terms of customer service. As a wedding photographer Andover, one thing you should understand is that customers make your photography business possible, that’s why it’s very important to take the aspect of rendering good customer services very seriously.

In this article, I have prepared some number of good customer services qualities a wedding photographer ought to have to be on very high rankings. The qualities include:

  • Have the Mentality that the Customer is the Boss

Like I earlier said, without the customer, your photography business wouldn’t be possible, this is because it is the customer that pays your salary. It’s trite to note that for the next two to six weeks you’d be working with a customer, he or she is your boss until the contract is over.

  • Be a very Good Listener

Listening is a very vital skill every wedding photographer should have. It’s very necessary to always listen very attentively to clients during meetings to fully understand what a client wants. Never get carried away whenever a client is giving instruction so you don’t make a mistake while carrying out your work. Clients’ attitude differs when it comes to mistakes, some clients get very disappointed and may freak out while some clients may understand that mistakes can be inevitable and may work with you to correcting the mistakes in the best possible ways. It’s very important to create the habit of paying attention to avoid mistakes

  • Learn to Apologize

Saying “I am sorry” when things go wrong isn’t difficult at all and most clients like it when you apologize. Yes, sometimes a customer might be wrong but when it comes to business, a customer is always right. Never waste time to apologize to a client when something goes wrong because when you are an unapologetic wedding photographer Andover, clients finds it to mean arrogance and you cold loose some potential clients.

  • Identify Needs and solve them

Clients go for people or services that focuses on giving solutions and not just services. Be an expert in providing solutions to whatever need your client might be seeking.

  • Take out time in Making Clients’ Understand your Work

During the course of your work, build a close communication with your client. Carry the along together because when a client is lost at a point, it can be very annoying to them and this may not be very good for your photography brand.

  • Provide Unique Services that are not Found Anywhere Else

This is another major important customer service quality that every wedding photographer should know. Render unique services that other photographers do not give. Services such as bonuses and other services as this attracts more customers

  • Make your Customers Feel Appreciated

Before starting new photography projects with a client, always put up the attitude to show that customer that he/she is appreciated. This creates a very peaceful and favourable atmosphere for your photography work.

Are you in Andover and looking for the perfect wedding photographer Andover with top notch customer service quality? www.danishapple.com is the place to get such amazing services.